BakerTweet alerts bakery customers to fresh bread

In what just might be the most clever use of Twitter that I’ve ever seen, a London outfit has just come up with a small little hardware device that can combine one of the oldest of traditions — bread-making — with one of the newest: Twitter.

With the combination of what its designers describe as “an Arduino Duemilanove, Arduino Ethernet Shield, Ladyada Proto Shield, a Linksys wifi adapter, and a whole bunch of little parts,” put together in a really simple way. Bakers, geeky or not, will only have to use their flour-dusted fingers to turn the knob and press a button to send out a message that their pains au chocolat, croissant, or whatever other deliciousness is about to come out of the oven.

The makers of BakerTweet, who run a London-based creative agency called Poke. The company freely admits that they built BakerTweet “as a way to get the freshest baked stuff first.” from their favorite local bakery, the Albion Café, on Boundary Street in Shoreditch, London. “Then we realised it could be a great tool for bakers everywhere.”

Scope the video after the jump.

[via The End of Cyberspace]


BakerTweet from POKE on Vimeo.

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